How to choose the right event photographer for your corporate function

Pennie Withers • August 27, 2025

Event photography Berkshire | Professional photographer Reading

Event photography berkshire, photographer at work

Professional event photography is the art of documenting events—such as corporate functions, conferences or product launches. The focus (pardon the pun 😉) is on achieving high-quality, candid, and some posed images. A good professional event photographer captures the atmosphere, key moments, guest interactions, speakers, branding elements, and the venue itself. A professional photographer who specialises in events also knows how to capture shots that tell a story. The resulting images are not only memories but also valuable marketing assets.

All of the above seems pretty straightforward - however, how do you actually go about finding the right professional event photographer? Here are 5 tips.....

evet photography Berkshire, collage of event photos

1. Evaluate Their Experience and Portfolio

Their work should demonstrate experience in capturing key moments and bringing life to an event. However, do look for variety in their past work - this will give you an insight into their versatility and ability to adapt to your event's specific requirements. Corporate event venues vary hugely, a good event photographer must be able to work in all sorts of different light conditions.

2. Understand Their Style

Every photographer has their unique style, so it's essential to look at their portfolio to establish if their style matches your own personal visual preferences, and also that of your brand/business too. For example are their images more natural and candid or posed and traditional? Which do you personally prefer?

3. Professionalism and Personality

Corporate events usually involve a diverse group of attendees, many of whom might be from different professional backgrounds. It's crucial to choose a photographer who can easily blend in with the crowd and interact with attendees professionally. They should be friendly, approachable, and able to make attendees feel at ease. However, they should also not actually be part of your event - they should blend into the background and ideally 'seen but not heard'.

4. Budget and Pricing

It is essential to discuss budget very early on in discussions - most event organisers will have a budget in mind from the outset, and this will automatically eliminate some photographers in the early stages of negotiations. Anyone you approach should be able to give you a detailed quote which clearly outlines what's included, as well as any additional costs that may arise ensuring there are no surprises after your event.

5. Post-Event Deliverables

Again to be discussed early on is what deliverables you will require and when. If you are going to need highlight photos either on the day or straight after, this needs to be made clear from the beginning so the photographer can factor this in in their shoot workflow.

If you’re ever in need of professional event photography, I’d love to hear from you. I’ve covered everything from sales conferences and product launches to company parties and town hall meetings — and just about everything in between. My approach is natural and unobtrusive, ensuring you’re left with a strong collection of photos that not only document the event but can also serve as a valuable marketing asset. Here are a few examples of my work.

Or if you'd like to know more about why an experienced photographer at your event is important for your business - take a look at my previous blog here.